Lineage Logistics Expands Direct-to-Consumer Fulfillment Capabilities

Thursday, 09 June 2022

June 9, 2022

Lineage Logistics has made moves to expand its Direct-to-Consumer (D2C) Fulfillment solution as it looks to create a market leader in e-commerce for perishable food customers.

As it looks to expand its footprint in D2C, Lineage acquired Perishable Shipping Solutions (PSS), an e-commerce pick-and-pack order fulfillment service for brands that need temperature-controlled storage and shipping.

In 2021, Lineage also acquired Crystal Creek Logistics (CCL), a provider of last-mile drop-ship order fulfillment for temperature-controlled goods.

“As the largest cold chain logistics provider, Lineage is uniquely positioned to be the partner of choice for the booming fresh and frozen direct-to-consumer market, which has experienced incredible growth in recent years,” said Mark Nelson, who leads D2C Fulfillment for Lineage Logistics. “Leveraging decades of experience in e-commerce fulfillment, in combination with Lineage’s comprehensive suite of transportation and temperature-controlled logistics solutions, our ability to support and scale with customers is unrivaled, whether they are primarily direct-to-consumer brands or brick-and-mortar brands considering an entrance to the market.”

The new D2C fulfillment solution will provide an e-commerce offering for the cold chain, accommodating two-day ground shipping anywhere in the Continental United States, per a Lineage Logistics press release.

Lineage said its team of e-commerce experts already executes nearly 250,000 monthly shipments, amounting to over 2.5 million annual shipments. The company already services over 100 e-commerce food and beverage brands across eight facilities dedicated to D2c fulfillment.

A complete e-commerce offering for the cold chain, Lineage’s D2C Fulfillment solution includes:

- Strategically located fulfillment centers, operating eight temperature-controlled facilities ideally positioned to optimize two-day ground shipping to 99% of the U.S. population

- End-to-end logistics services, leveraging Lineage’s comprehensive suite of temperature-controlled transportation offerings

- Custom branded experiences, allowing partners to provide customers with a full branded unboxing experience including specialized packaging and inserts

- Commitment to food safety, using advanced temperature modeling to ensure products stay at the right temperature through delivery

- Dedicated customer service, deploying a team that will support customers from the time products enter Lineage’s facilities to when they arrive on a customer’s doorstep

 

Ryan Doyle
Urner Barry
1-732-240-5330
rdoyle@urnerbarry.com