1pm - 6pm

Registration


6:30pm - 8:30pm

Welcome Reception at Palazzo Pool 1-3, Venetian

7:30am - 8:30am

Breakfast


8:30am - 8:45am

Opening Ceremony


8:45am - 9:45am

INDUSTRY INNOVATOR KEYNOTE ADDRESS

Hear a food industry senior executive discuss the challenges faced over the last year and how teamwork and creative, out of the box thinking, served to overcome them.
Bo Jackson, President & CEO, Jackson & Partners


9:45am - 10am

Awards Ceremony


10am - 10:15am

Coffee Break


10:15am - 11:15am

ECONOMIC TRENDS, GLOBAL TRADE, LABOR AND WHAT’S AHEAD

COVID-19 and volatility continue to impact U.S. and world growth, while complexities with the USMCA, Europe and China are creating new supply chain and investment risks. Combined with the energy revolution, new drivers of growth, and shifting demographics, these issues are shaping our future. In this session, our speaker will examine trading relationships, analyze sectors, and explore critical issues involving labor, skills, automation, and immigration. Additionally, it offers survival strategies and provides insight on what's ahead.
John Manzella, Founder, The Manzella Report


11:15am - 11:45am

UNDERSTANDING THE GRAIN MARKET

What factors have impacted grain and feed production over the last year and how have these affected the protein industry? In this session, our speaker will address how leaders can best prepare for changing trends in grain and feed markets.
Nicole Thomas, Vice President – Information Services, McKeany-Flavell


12pm

Golf Outing at Bear's Best Golf Course


7pm - 9:30pm

Cocktail Party at SUSHISAMBA Restaurant, Venetian

7:30am - 8:45am

Breakfast


8:45am - 9:45am

LEADING THROUGH ADVERSITY - KEYNOTE PRESENTATION

To begin the second day of Urner Barry’s Executive Conference, we will hear, through experience, the key qualities’ leaders need to possess, and the biggest considerations to take when leading through difficult times. Our keynote speaker will draw on their own experiences to outline the biggest lessons in leadership they have learned, and the difficult decisions that have needed to be made during their career.
Capt. Florent Groberg, Medal of Honor Recipient


9:45am - 10am

Coffee Break


10am - 11am

HOW COVID-19 CHANGED CONSUMERS

The COVID-19 pandemic drastically changed the ways in which consumers not only thought about the kinds of food they consume, but also the ways in which they were able to purchase food. In this session we will explore the impact that the pandemic has had on consumer buying patterns, and what this impact means for the protein industry.
Laurie Demeritt, Owner and CEO, The Hartman Group


11am - 11:45am

THE IMPORTANCE OF BRAND RECOGNITION

As the pandemic forced everyone to stay inside, online search and ordering traction skyrocketed. In this sponsored session from Improove, one of Google’s chosen SEO companies, our speakers will address the digital transformation currently being seen amongst customers of the food industry. They will outline the current Google search trends within this space, and how these can be utilized to create brand recognition and presence to position a company as a leader in the world of digital search.
SESSION SPONSORED BY IMPROOVE:
Mandi Ciocca, Head of Operations and Consulting

Michael Schwarz, Founder and CEO


11:45am - 1pm

Lunch


1pm - 2pm

THE FUTURE OF FOODSERVICE

The foodservice industry has been one of the hardest hit over the last year. Many companies have been forced to operate in completely new ways, while others have had to shut their doors completely. What trends have we seen arise during the last year, and how will those impact the post-pandemic world? Our speaker talks about the impact the last year has had on their business, and how they’ve been able to maintain a stronghold during uncertainty. We’ll also discuss what the future of the industry might look like, touching on trends that we’ve seen over the past six months.
Michael Seidel, Vice President of Procurement, Performance Foodservice


2pm - 2:30pm

THE US AND CHINA; WHAT DOES THE FUTURE HOLD?

A strong relationship with China has great potential for the US. But with political uncertainty, increasing tariffs and back-and-forth negotiations, navigating the current and future relationship is no easy task. This session will outline the current situation between China and the US and discuss the potential outcomes for this partnership based on changing trends.
Anna Tucker-Ashton, Senior Director of Government Affairs, US-China Business Council


2:30pm - 3:15pm

INDUSTRY LEADERS’ PANEL DISCUSSION
In this panel discussion, senior leaders will address the biggest challenges they face in today’s markets. From consumer demand to supply, procurement and labor, our panelists will discuss the issues they are tackling while striving to meet the needs of customers.
Moderated By Jamie Chadwick, Director, Editorial, Urner Barry
Clint Rivers, President, CEO and Chairman of the Board, Wayne Farms
Daniel Romanoff, President, Nebraskaland

3:15pm - 3:30pm

Coffee Break


3:30pm - 4:45pm

Market Reporter Roundtables
The Current Market and What Lies Ahead

Urner Barry Market Reporters will outline the current markets across Beef, Pork, and Poultry, highlighting major trends and events over the last 12 months.
URNER BARRY MARKET REPORTERS:
Russell Barton, Director, Pork Market
Matt Busardo, Poultry Market
Dylan Hughes, Poultry Market
Gary Morrison, Vice President, Beef Market
Russ Whitman, Senior Vice President

3:30pm - 4:15pm

US and European Egg Market Perspectives

Urner Barry Market Reporters cover the key factors that impacted the egg and egg products markets in the US and Europe over the last 12 months. Gain valuable insights on key supply statistics, production trends, demand drivers, international conditions, and learn how these factors affected egg and egg product prices and which factors to keep an eye on in the future.
URNER BARRY MARKET REPORTERS:
Randy Pesciotta, Vice President
Karyn Rispoli, Market Reporter

4:15pm - 4:45pm

From Insights to Innovation: Future Proofing Eggs in an Era of Change

Urner Barry Market Reporters will cover the key factors that impacted the egg and egg products markets in the US and Europe over the last 12 months. Gain valuable insights on key supply statistics, production trends, demand drivers, international conditions, and learn how these factors affected egg and egg product prices and which ones to keep an eye on in the future.
Emily Metz, President & CEO, American Egg Board


4:45pm - 6pm

Closing Cocktail Party

Questions: Email Lynn Dekovitch or call 732-240-5330.

For sponsorship opportunities, email Bill Lynskey at blynskey@urnerbarry.com

To Register via Mail or Fax, print out and send us THIS PDF

Registration Procedure and Cancellation Policy: PDF

Urner Barry Antitrust Statement: PDF

A must-attend event for
decision makers in the protein industry.

Network, build camaraderie, and stimulate professional business thinking with peers in the poultry, egg and red meat industry. Expand your knowledge through industry-related topics, market analytics, sales and marketing sessions.

    Join lectures from motivational, political, and economic speakers which have included:
  • Sally Smith, President & CEO, Buffalo Wild Wings, Inc.
  • Randy Day, CEO, Perdue Farms
  • John W. Chidsey, formerly President of Burger King Corp., NA
  • Dinesh D'Souza, Political Commentator and Author

For Sponsorship Opportunities:

Please email Bill Lynskey at
blynskey@urnerbarry.com


Sponsorship of the 2021 Executive Conference gives your organization unrivaled visibility to the protein industry’s most influential members and decision makers.

Sponsors will benefit from phenomenal exposure and notoriety throughout the rest of the year, garnering the attention of more than 16,000 members of the protein industry.

Keep your business development and marketing efforts alive in 2021 through Executive Conference.

Over 400 executives from the most instrumental protein companies

Who attends?

Over 400 of the highest-level executives from the most instrumental companies in the protein industry and their spouses attend the event each year. The attendee list is comprised of the c-suite, VP, director, and management level members of these organizations. They are the producers, processors, buyers, brokers, and association members that have the biggest impact on the marketplace in the US and around the world. We also host select allied attendees who sponsor the event.

Why should you attend?

The Executive Conference is the must-attend show of the year in the protein industry. It offers a one-of-a-kind networking experience with the key decision makers in the marketplace. The speakers are unmatched and uniquely cover the most impactful topics with unparalleled perspective. The venues are top-notch, rotating through the best resorts Las Vegas has to offer. Simply put, there is no event quite like Urner Barry’s Executive Conference, and that is clear in our attendance, with our guests returning year after year.

What topics are covered?

The Executive Conference’s agenda is littered with sessions focusing on the most pressing industry topics, trends, and concerns. Speakers have included CEOs of fortune 500 companies, political figures, motivational speakers, consumer trends analysts, global trade experts, analysts covering key inputs, and of course, Urner Barry’s own market reporters. This unique blend of perspective gives attendees a full and complete picture of the marketplace. Our guests come with questions and leave with answers.

Why should I sponsor?

Sponsorship of the Executive Conference gives your organization unrivaled visibility to the protein industry’s most influential members and decision makers. Sponsors benefit from onsite exposure and notoriety throughout the event. They have the ability to distribute marketing collateral and branded gifts to attendees. Their logos appear on signage before, during, and after the conference. They also receive the benefit of exposure on Urner Barry’s suite of online services, garnering the attention of more than 16,000 members of the protein industry.
For more information, please email Bill Lynskey at blynskey@urnerbarry.com